_. Barry St George Austin Reed, CBE, who died 13 October, 2020, aged 89, was Chairman, Austin Reed Group, 1973-96.
He was born 5 May, 1931, son of Douglas Austin Reed by his wife Mary Ellen Philpott; educated at Rugby School, Commissioned into the Middlesex Regiment in 1950, and served in Korea, 1950-51 [Military Cross]. Joined the Austin Reed Group in 1953, a Director of the company 1958-99, Managing Director, 1966-85; President of the Menswear Association of Britain, 1966-67; Chairman of the Retail Alliance 1967-70; Chairman, British Knitting and Clothing Export Council, 1985-89; Director, British Apparel and Textile Confederation 1992-99; Member of the Board of the Retail Standards Association, 1964-78; Member of the Consumer Protection Advisory Committee, 1973-79; Member of the European Trade Committee 1975-84; sometime President of the Royal Warrant Holders Association; President, the Vale of York Conservative Association, 1995-2000; Chairman, Queen Elizabeth Scholarship Trust, 1990-95; sometime a member of Ripon and Leeds Diocese Synod, &c.
His home was a Crakehall House, Crakehall, near Bedale, North Yorkshire.
Mr Reed, who was appointed CBE in 1988, leaves a widow and two children.