Sir Samuel Whitbread, KCVO, who died 17 January, 2023, aged 85, was chairman of the family brewing company Whitbread plc for eight years, and was Lord Lieutenant of Bedfordshire from 1991 to 2012.
Samuel Charles Whitbread was born 22 February, 1937, scion of that landed gentry family, son of Major Simon Whitbread (1904-1985), and his wife the former Helen Beatrice Margaret Hepburn-Stuart-Forbes-Trefusis (1917-2006), scion of the Barons Clinton.
He married 31 August, 1961, Jane Mary Hayter, daughter of Charles William John Hugh Hayter, by whom he had issue, three sons, Charles (born 3 Jan, 1963), Henry (b 2 Feb, 1965), and William (b 29 July, 1966), and a daughter, Victoria (b 1969).
Whitbread served on the board of the eponymous brewing company from 1972 until 2001, and was a director of Whitbread Farms Ltd from 1985 and was also a director of Whitbread Investments and Sun Alliance. He served as a magistrate for Bedfordshire from 1969, served as High Sheriff of the county for the 1973–74 year, and in 1974 was appointed a deputy lieutenant and returned as a county councillor (serving on the council until 1982). He was also chairman and later president of the Mid-Bedfordshire Conservative Association. From 1991 to 2012, Whitbread was also Lord Lieutenant of Bedfordshire, during which time he received three royal visits and two honorary doctorates. He was elected a Fellow of the Linnean Society in 1994 and of the Society of Antiquaries in 2007. In 2012, he was appointed a Knight Commander of the Royal Victorian Order.